4.2

4.3

4.3

4.2

4.0

4.0

3.5

3.4

3.4

3.2

2.8

2.8

2.6

2.5

2.5

2.5

2.3

2.1

2.0

2.0

2.0

2.2

2.2

2.3

2.4

2.4

2.3

2.0

1.9

1.9

1.9

1.5

1.1

1.1

1.1

1.1

1.6

1.7

2

2.4

2.3

2.8

3

2.5

3

3

2

1.9

1.6

1.5

1.6

1.2

0.6

0.7

0.7

2.9

3.1

3.4

3.6

4.2

1

1.2

1.3

1.3

1.6

1.7

2.5

2.5

2.6

3

4.5

5

4.2

3.5

2.4

2.4

1.2

1.6

1.1

1

1

2.5

1.6

2.7

3

2

1.1

1.7

1.3

1.4

5.5

5

.4

.3

.2

1

1.8

2.4

3

4.1

2.5

3.9

4.1

4.2

4.5

.8

1

3

2.5

3.5

3.2

3.5

2.8

2.2

1.8

1.6

1.1

1.1

1.

0.7

.7

1.2

1.5

1.7

2.4

1.3

1.2

1.3

2

2.6

1.9

1.5

1

1.5

1.1

1.3

0.7

1

1.4

1.5

1.5

1.6

1.9

2

2.8

2.8

3.2

3.7

4.1

4.2

4.2

3.8

3.8

3.8

4.2

Bringing Science to Pet Lovers

The Pet Effect

Piles of research prove it: our pets are making us healthier. Thing is, research can be complex. So we condensed all this data into the most compelling talking points, then turned them into fun infographics.

Client

Zoetis

Deliverables

Custom Infographics, Website, Social Media Strategy

See the Site

thepeteffect.org

Awards

Gold Aster Awards: Healthcare Education

Character Explorations

Our illustrations combined data-inspired angles with friendly and approachable characters.

A Springboard for Sharing

Our site brought all these facts together and put social first: easy access to information, graphics, and quick sharing.

The Pet Effect campaign was lauded by vets, shelters and, most importantly, pet owners across the nation.

next project

MOBOT Branding

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