4.2

4.3

4.3

4.2

4.0

4.0

3.5

3.4

3.4

3.2

2.8

2.8

2.6

2.5

2.5

2.5

2.3

2.1

2.0

2.0

2.0

2.2

2.2

2.3

2.4

2.4

2.3

2.0

1.9

1.9

1.9

1.5

1.1

1.1

1.1

1.1

1.6

1.7

2

2.4

2.3

2.8

3

2.5

3

3

2

1.9

1.6

1.5

1.6

1.2

0.6

0.7

0.7

2.9

3.1

3.4

3.6

4.2

1

1.2

1.3

1.3

1.6

1.7

2.5

2.5

2.6

3

4.5

5

4.2

3.5

2.4

2.4

1.2

1.6

1.1

1

1

2.5

1.6

2.7

3

2

1.1

1.7

1.3

1.4

5.5

5

.4

.3

.2

1

1.8

2.4

3

4.1

2.5

3.9

4.1

4.2

4.5

.8

1

3

2.5

3.5

3.2

3.5

2.8

2.2

1.8

1.6

1.1

1.1

1.

0.7

.7

1.2

1.5

1.7

2.4

1.3

1.2

1.3

2

2.6

1.9

1.5

1

1.5

1.1

1.3

0.7

1

1.4

1.5

1.5

1.6

1.9

2

2.8

2.8

3.2

3.7

4.1

4.2

4.2

3.8

3.8

3.8

4.2

Lead Gen Doesn’t Have to be Dull

Found Animals B2B iPad Game

Found Animals has a lot to offer to the pet pro community — but their message at conferences was anything but clear, and frankly, a little dull. Pet professionals are notoriously people-shy. Our game gave them a way to interact with Found Animals to learn about its programs and offerings — and gave Found Animals qualified leads instantly.

Client

Found Animals


Deliverables

iPad Game

Learning, Without Even Trying

Using familiar games like whack-a-mole and memory, each of the 5 levels in the game focuses on a product or service that only Found Animals offers. After each level, a score is given along with a brief description of how Found Animals’ products could have saved the day.

More Than Just a Game

Where previous conferences only got a few leads a day. Now we were registering a new lead every minute. Our web app captured contact info for lead-generation and put people head-to-head in a leaderboard for prizes. 

Enormous Results

As part of a complete microchip rebrand, year-on-year sales increased by nearly 50%!

Check out an iPhone app

Kelton

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